February 11, 2025

At Fluidmaster, we recognize our responsibility to the environment, which is why we are taking a significant step forward — placing sustainability at the core of our business. This is not just about promises but about concrete, measurable changes that reduce our environmental footprint and promote a more sustainable future.

Steps toward a greener future

In the coming months, we will gradually transition the packaging of LIV-branded exposed cisterns. The first packaging for the Laguna model has already been prepared and printed, followed by Laguna Duo, Vision, and Vision Duo. Next in line are Coral, Coral Duo, Ciklon Plus, and finally Crystal, Crystal Duo, Fortuna, and Linea.

The key driver of this change is Fluidmaster's increasing focus on sustainability.

 The main benefits include:

• Sustainable Packaging:
  Transition to packaging made from 100% recycled materials, fully recyclable and compliant with the latest ecological standards.
  
  
• Waste Reduction:
  Optimization of production processes to minimize waste and improve raw material efficiency.
  
  
• Energy Efficiency:
  Measures to reduce energy consumption and transition to renewable sources where possible.
  
  
• Transition to single-color printing:
  Instead of the previous three-color printing (light green, dark green, black), we have switched to single-color printing in green, further reducing ink consumption and environmental impact.
  
  
• Labeling and information:
  The packaging will feature clear markings for proper recycling and important product information.

New Sustainable Packaging for LIV Exposed Cisterns 

In line with our commitment to sustainability, we will first use up existing packaging stock before transitioning to the new version, further reducing waste and optimizing material use.

The packaging is designed and produced in accordance with applicable regulations, including the EN13430 standard requirements. All materials have been carefully selected to ensure maximum recyclability, contributing to a reduced environmental impact and the promotion of sustainable practices.

Together for a better tomorrow

We believe that the right choices can create a positive impact. Sustainability is not just a trend but a long-term commitment that we will continue to develop. Your support and trust help us shape a future where we manage resources responsibly and protect our planet.